Crystal Ball
Find out about the world market for the distance selling of wine and its exciting potential for wine producers and marketing organisations.
'Crystal Ball' is the only world wide survey of the current and potential market for the distance selling of wine direct to consumers.
In 1998 The International Wine Clubs Association (IWCA) commissioned the world's first survey into the world market and potential for the distance selling of wine. Entitled 'Wine By Mail Into The Next Millennium', it surveyed the market in the developed world and reviewed the prospects for the 'mail order' market over the next few years.
'Crystal Ball', published first in 1999, took the process forward by surveying the wine market and its distance selling sector in each country in Europe, the Americas, Australasia,. Japan and South Africa. It contained current wine consumption data and forecasts for both total wine consumption and the prospects for the distance selling sector.
'Crystal Ball' is now updated regularly on an annual basis (Quarterly for the biggest markets in Europe). It is available either as a whole or in sections.
 
CRYSTAL BALL 2002 PRICE LIST
SECTION LAST UPDATED SUB-SECTION PRICE (£) MAIN SECTION PRICE (£)
Introductory Sections      
A. Highlights 2002    
B. Table of Contents 2002    
C. The Purpose of this Report 2002    
D. The main conclusions 2002    
E. Sources and assumptions 2002    
F. The distance selling of wine - its prospects for the future. Comment on the main factors inhibiting or favouring the direct marketing of wine over the next few years including: 2002 £100  
Changes in consumer behaviour; technical developments; fulfilment issues; governmental influences; health concerns & consumer protection 2002    
G. The potential direct wine market. Our estimates of the size of the market and how we define it. 2002 £100  
H. Relevant trends in wine consumption. A summary of trends affecting the consumption of wine across the world. 2002 £75  
I. The impact of the internet. Our estimate of the potential importance of the internet and the factors limiting its market share. 2002 £200  
Sections F to L     £250
Continental and country by country analysis. A series of analyses of the direct market for wine in 5 continents and all key wine consuming countries. The detailed contents for each continent, region and country are:
GDP; Population; telecommunications; PC penetration; Internet usage; Wine taxes; Wine production & consumption; Total wine market; Retail market; Retail prices; Premium market; Farm Gate sales; Direct market; All markets by value and volume; comment on regional and national trends.
J. The European market. A summary of the European situation, relevant trends and an estimate of the potential for direct selling. 2002 200  
J.1 Austria 2002 £75  
J.2 Belgium 2002 £75  
J.3 Denmark 2002 £75  
J.4 Finland 002 £75  
J.5 France 2002 £175  
J.6 Germany 2002 £175  
J.7 Greece 2002 £75  
J.8 Italy 2002 £150  
J.9 Luxembourg 2001 £75  
J.10 Netherlands 2002 £100  
J.11 Norway 2001 £75  
J.12 Poland 2001 £75  
J.13 Portugal 2001 £75  
J.14 Republic of Ireland 2001 £75  
J.15 Spain 2001 £150  
J.16 Sweden 2002 £75  
J.17 Switzerland 2002 £200  
J.18 United Kingdom 2002 £250  
Sections J - 1 to 18 including the European summary     £750
K. The North American Market. A summary of the North American situation, relevant trends and an estimate of the potential for direct selling. 2001 £300  
K.1 USA 2001 £250  
K.2 Canada 2001 £150  
Sections K - 1 to 2 including the North American summary     £500
L. The Australasian Market. A summary of the Australasian situation, relevant trends and an estimate of the potential for direct selling. 2001 £300  
L.1 Australia 2001 £250  
L.2 New Zealand 2001 £100  
Sections L - 1 to 2 including the Australasian summary     £450
M. The South American Market. A summary of the South American situation, relevant trends and an estimate of the potential for direct selling. 2001 £250  
M.1 Argentina 2001 £75  
M.2 Brazil 2001 £75  
M.3 Chile 2001 £75  
M.4 Mexico 2001 £75  
M.5 Paraguay 2001 £75  
M.6 Uruguay 2001 £75  
Sections M - 1 to 2 including the South American summary     £350
N. The South African Market. A summary of the South African situation, relevant trends and an estimate of the potential for direct selling. 2001   £150
O. The Japanese Market. A summary of the Japanese situation, relevant trends and an estimate of the potential for direct selling. 2001   £250
P. Sources 2002    
Q. Appendices 2002    
Q.1 Population trends by country 2002 £75  
Q.2 Direct wine potential by market 2002 £250  
Q.3 Number of households by country 2002 £75  
Q.4 Occupants per household by country 2002 £75  
Q.5 Visa card holders by country 2002 £75  
Q.6 Europay/Mastercard holders by country 2002 £75  
Q.7 Online penetration by country 2002 £75  
Q.8 Online expenditure by country 2002 £75  
Q.9 Internet usership by country 2002 £75  
Q.10 Online household penetration by country 2002 £75  
Q.11 ISDN subscribers by country 2002 £75  
Q.12 Possession of household durables by country 2002 £75  
Q.12 Personal disposable income by country 2002 £75  
Q.13 Number of persons aged 65 and over by country 2002 £75  
Q.14 Wine consumption per capita by country 2002 £150  
Q.15 Total wine market by country - litres 2002 £150  
Q.16 Total wine market by country - cases 2002 £75  
Section Q - all appendices     £450
TOTAL REPORT     £2,500
All prices include updates despatched by electronic means during the calendar year. This applies to any section or sections.
DISCOUNTS
ASSOCIATES - LIST PRICE LESS 50%
CORRESPONDENTS - LIST PRICE LESS 33%
REGULAR UPDATES NOTE: PURCHASERS OF THE FULL VERSION ARE ENTITLED TO RECEIVE ALL UPDATES AS THEY ARE PUBLISHED FOR AN ANNUAL FEE OF £500, PAYABLE EVERY TWELVE MONTHS AFTER THE ANNIVERSARY OF THE FIRST PURCHASE.
Price applies to CD copies sent by post world wide.
Price effective January 1 2002
 
Further details may be obtained from the Executive Secretary.
Enquirers are reminded that the reports are confidential and are the copyright of the IWCA and its partners. The information in them may not be divulged to any third party without the prior approval of IWCA.
Any advice is offered by The Association in good faith and, whilst every attempt has been made to ensure its accuracy, it is to be considered as a general guide only and the IWCA disclaims any liability for any inaccuracies or omissions therein or for any typing errors. Professional advice should therefore be obtained, or reference made tot the original source material before taking any decisions or actions on any specific matter on the basis of the information given.